Caris Wong

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Caris Wong advises regional and multinational companies across the consumer product, retail and hospitality sectors. Her work crosses senior corporate functional roles, as well as leadership, transformation and digital roles. Based in Hong Kong, Caris brings a deep understanding of the challenges and cultural differences facing mature and emerging markets. Throughout her career, she has worked in Greater China, North America, Europe, Southeast Asia and East Africa, giving her a wealth of global experience to leverage when advising clients. Caris previously led the China entry and joint venture of a growth-stage startup and China Media Capitol. This included partnering with global brands such as DreamWorks, National Geographic and other premium entertainment brands. Earlier in her career, Caris worked as the director of Asia development for Caesars Entertainment. She began her career working in Bain & Company’s Hong Kong and London offices, where she was a project leader advising private equity funds and multinational corporations on M&A and Asia/China entry and growth.
Caris holds a BS and a MS, with honors, in industrial and operations engineering from the University of Michigan, Ann Arbor. She was previously a TechnoServe Fellow in Tanzania. Caris speaks fluent Mandarin, Cantonese and English.
Caris provides pro bono advisory services to a number of Hong Kong NGOs.
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Areas of Expertise

Consumer Diversity, Equity, and Inclusion Advisory Human Resources Legal, Risk, and Compliance Marketing, Sales, and Strategy

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